Vietnam is on the verge of a major breakthrough in its fruit export industry. In 2024, if China officially approves the import of frozen durian, the export value of this tropical fruit is expected to rise sharply.
Vietnamese and Chinese authorities have completed technical negotiations and are preparing to sign the frozen durian export protocol — a key step toward expanding Vietnam’s presence in one of the world’s largest fruit markets.
Promising Growth for the Durian Industry
The durian industry in Vietnam is projected to grow at an annual rate of 7.2% from 2019 to 2025. This represents not only a significant economic opportunity but also a chance for Vietnam to strengthen its position as a leading supplier of premium tropical fruit in Asia.
China continues to be the largest consumer market for Vietnam’s high-value fruits. With its rich flavor and natural sweetness, Vietnamese durian holds a competitive advantage in meeting the tastes of Chinese consumers. However, to maintain long-term success, producers must focus on both product quality and packaging design.
Strengthening Quality for Global Expansion
According to agricultural experts, Vietnam’s durian industry must focus on improving fruit quality, preservation, preliminary processing, and processing technology to meet international standards.
To ensure smooth export to China and beyond, durian-growing areas and packing facilities must implement strict pest management and food safety practices, such as:
- Eliminating harmful pests like fruit flies and mealybugs.
- Ensuring no pesticide residues exceed allowable limits.
- Complying with food hygiene, packaging, and labeling regulations for full traceability.
Meeting China’s Import Requirements
Exporting to China also requires adherence to detailed production logs and food safety monitoring before harvest. Both businesses and local authorities must work together to maintain transparent documentation and inspection processes that align with Chinese import standards.
Toward a Sustainable Export Future
As Vietnam prepares for the official export of frozen durian, this milestone reflects more than just economic progress — it represents a commitment to sustainability, quality, and international cooperation. If managed properly, frozen durian could become one of Vietnam’s next major export success stories in the global agricultural market.